YouTube opens up mobile live streaming to popular users

Built directly into the YouTube mobile app, live streaming brings back the glory days of broadcast television when hosts on game shows and characters on serial soap operas connected in real time with their audience. Live videos will show up in your recommendations and in playlists.

While YouTube has hosted live streaming since 2011 - a simpler time of royal weddings and people jumping from space -, it will now start offering live mobile streaming and a new revenue channel for its biggest creators.

"It's a launch that'll put the power of live streaming in the hands of hundreds of thousands of talented creators, giving them a more intimate and spontaneous way to share their thoughts, lives and creativity", the video platform said in a blog post announcing the feature.

Don't worry because you have less than 10,000 subscribers-the Google-owned video streaming company said a global roll out is only a couple of weeks away.

Live video is becoming a highly competitive feature on social platforms, with companies competing to stream major sports events and exclusive videos from high-profile events such as the Oscar and Grammy awards shows.

Requirements include a total of 10,000 subscribers (or more) to get mobile live streaming right this minute.

The new live stream option for YouTube is not quite ready for all users to take advantage of it on mobile, unlike some of YouTube's competitors. Those that don't meet this requirement will receive the feature soon, but YouTube didn't say exactly when.

After announcing mobile live streaming previous year and launching it for a few select creators YouTube are dropping the feature for many more users. Followers and those watching the video can pay to highlight a message they post to the chat window during a broadcast, and keep it pinned there for up to five hours.

What's more, YouTube said it is also launching Super Chat, a live stream monetization tool available to creators in more than 20 countries.

  • Tracy Ferguson